I'm working on a fitness supplement product launch for an entrepreneurship class... it's basically a nutrition patch that could replace energy gels & energy bars. Please help me out by taking a short survey:
What is this...a nicorette patch for triathletes!? Except where nicoratte's main goal is to ween you off of a lifestyle, this patch supports a certain other (healthy) lifestyle. I like the idea! :-)
Interesting concept. I'm reading Eat & Run by Scott Jurek - he'd make his own, a combo of brown rice syrup with blueberries, cocoa power, whatever.
"microscopic needles that penetrate the skin to deliver nutrients directly into a person’s body."
I'm not impressed. That concept was developed by the North Koreans decades ago :-)
I filled out the survey. I expect free samples in return.
What flavors does it come in?
Kinda strange when you describe it piercing the skin.
I'd still try it.
But seriously how long would the patch last? Gel packs recommend use 45-60 minutes based on intensity. An important advantage for a patch would be longer potency of three hours or more rather than having to change it at the much shorter intervals of a gel pack. A patch that one could “ware it and forget it” for a race, say at least an Olympic distance tri or half marathon, would eliminate a detail a competitor would need to keep track of as often be very appealing.
Thank you all for the feedback!! The goal is for the patch to last an entire day, replacing all of the other nutritional supplements (ex: gels, chews, chomps, shots, etc) you currently take during a race.
I just created an updated survey to gether more info. Please take a few minutes to fill it out!
The survey has some problems. If I only enter info in "other", it won't let me proceed. Kinda hard to give you accurate information.
Sorry to sound skeptical, but you're going to deliver upwards of 2000-4000 calories into the blood directly (all day gu consumption for an HIM/IM)? At 4 Calories/gm sugar, that's ~1 kg of sugar, or 0.5 kg of fat. Not to mention pumping those things straight into your blood is bad. Even a patch per hour...doesn't seem like that would fit on your arm well. For sodium, you'd still need grams/day. Or are we only talking about trace supplements like magnesium, potassium, caffeine, etc? Hopefully I'm missing something, b/c it's potentially quite a lucrative idea.
I was having some problems with the survey as well. I could only pick one "good", one "average" etc.